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IIMAKER Speaks at 2026 Chongli Forum: Defining the “Soul” and “Threshold” of Game Content Creation in the AI-Native Era

January 30, 2026
in Africa

CHONGLI, CHINA – The 2026 Chongli Forum, a high-profile annual thought leadership event in China’s technology and industrial innovation sector, kicked off its core agenda today at a snow resort in northern China. This year’s forum, themed “New Orientation, New Establishment,” attracted numerous industry leaders including Yu, CEO of IIMAKER, a leading game content creation company.

The forum aims to explore the latest trends and developments in the technology and industrial innovation sector, and to provide insights and solutions for the future. With the theme of “New Orientation, New Establishment,” the forum focuses on the impact of artificial intelligence (AI) on game content creation and the future of the industry.

As one of the keynote speakers at the forum, Yu shared his thoughts on the “Soul” and “Threshold” of game content creation in the AI-native era. He emphasized the importance of AI in the game development process, stating that it has become an essential tool for game creators to enhance their efficiency and creativity.

“In the past, game content creation was a labor-intensive and time-consuming process. However, with the advancement of AI technology, game creators can now rely on AI to handle repetitive and tedious tasks, allowing them to focus on the creative aspects of game development,” said Yu.

He also highlighted the role of AI in enhancing the gaming experience for players. “AI can analyze player behavior and preferences, and use this data to personalize the gaming experience. This not only improves player satisfaction but also helps game developers to better understand their audience and create more targeted content,” he added.

Yu also discussed the “Threshold” of game content creation in the AI-native era, referring to the challenges and opportunities that arise with the integration of AI in the industry. He stressed the importance of striking a balance between human creativity and AI technology, stating that “AI should be used as a tool to enhance human creativity, not replace it.”

The forum also featured panel discussions and workshops on various topics related to the theme, including the impact of AI on job opportunities in the gaming industry and the role of AI in promoting sustainable development.

The 2026 Chongli Forum serves as a platform for industry leaders to share their knowledge and insights, and to collaborate on finding solutions for the future. It also promotes the exchange of ideas and encourages innovation in the technology and industrial innovation sector.

As the forum comes to a close, it is evident that the integration of AI in game content creation is inevitable and will continue to shape the future of the industry. With the right balance of human creativity and AI technology, the possibilities for game development are endless.

The 2026 Chongli Forum has once again proved to be a successful and insightful event, providing a glimpse into the future of technology and industrial innovation in China. As we move towards a more AI-driven era, it is essential for industry leaders to continue to collaborate and innovate, to stay ahead of the curve and shape the future of the gaming industry.

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